Cuvée Exemple 2024
Domaine Exemple
Alcohol 13% vol
Ingrediënten
grapes, acidity regulator: tartaric acid, preservative: sulphites
Voedingswaardevermelding per 100 ml
| Energie | 297 kJ / 72 kcal |
| Vetten | 0 g |
| waarvan verzadigde vetzuren | 0 g |
| Koolhydraten | 0 g |
| waarvan suikers | 0 g |
| Eiwitten | 0 g |
| Zout | 0 g |
It scans at the checkout like your barcode, opens your EU e-label in the shopper’s language, and keeps working after you print. Even if you cancel.
Free for up to 3 products, no card needed.
The back label
On wine, energy and allergens stay on the label. Ingredients and nutrition may sit behind a QR code, on a page without marketing or tracking. Backlabel makes that code.
The checkout
The code carries your GTIN as a GS1 Digital Link. 2D scanners ring it up like your EAN, as retailers move to QR codes for GS1 Sunrise 2027.
The shopper
Headings and nutrition in all 24 EU languages, with the official EU terms. No app to install, no tracking, no advertising.
You
Add a batch or flag a recall whenever you like. The printed code stays the same, so there is nothing to reprint.
Your dashboardCuvée Exemple 2024
The rules differ per drink. Pick yours to see what applies and what one code does for you.
Each code opens what a shopper would see. The till reads the barcode number from the same code. Try the recall on the wine.
Wine
Cuvée Exemple 2024
Red wine · Domaine Exemple
E 297 kJ / 72 kcal per 100 ml
Contains sulphites
Produced and bottled by Domaine Exemple. Store upright, away from light.
Ingredients and nutrition
Lot L2024-07
The till reads GTIN 09506000134352
Beer
Saison Voorbeeld
Saison · Brouwerij Voorbeeld
E 218 kJ / 52 kcal per 100 ml
Ingredients: water, barley malt, wheat malt, hops, yeast
Contains barley and wheat
Brewed and bottled by Brouwerij Voorbeeld. Serve at 8–10 °C.
More about this beer
Lot L2026-112
The till reads GTIN 09506000134376
Spirits
Oude Jenever Voorbeeld
Jenever · Stokerij Voorbeeld
E 801 kJ / 193 kcal per 100 ml
Distilled and bottled by Stokerij Voorbeeld.
Ingredients
Lot L2026-03
The till reads GTIN 09506000134383
Non-alcoholic
Zéro Blanc
Alcohol-free white wine · Domaine Exemple
E 77 kJ / 18 kcal per 100 ml
Contains sulphites
Best before end 12/2027. Store cool and upright.
Ingredients and nutrition
Lot L2026-05
The till reads GTIN 09506000134390
Fill in your wine and scan the code with your phone. You’ll see the e-label a shopper gets, in your phone’s language.
Scan this with your phone camera
Your e-label opens in your phone’s language.
This demo code carries your label inside the link, so it looks busy. A printed Backlabel code holds only a short link.
Enter its barcode number (GTIN), name and category.
Pick the ingredients from a list in all 24 EU languages and fill in the nutrition. You see the e-label as you type.
Download the code as a print-ready PDF, with the word “Ingredients” under it, and send it to your printer with the rest of the artwork.
These are real screens from Backlabel. Click through them, or try the demo yourself: nothing you change is saved.
8 December 2023
Wine sold in the EU must list ingredients and nutrition. Energy and allergens stay on the bottle; the rest may sit behind a QR code, on a page without marketing or tracking.
2026
The EU wine package (Regulation 2026/471) updates the labelling rules for wine, including new terms for alcohol-free and low-alcohol wine.
End of 2027
GS1 Sunrise 2027: the retail industry’s target for checkout scanners to read 2D codes such as QR codes, next to barcodes.
Pay for the number of products you label. Scans are always unlimited.
€12/month
€39/month
€99/month
Prices exclude VAT. Payments run through Stripe, which handles VAT and invoices.
They keep working. Every code keeps pointing to the last page you published. Cancelling only stops you from adding new products.
The checkout keeps working either way: your barcode number sits inside the code itself, and the till reads it without asking us. For the e-label, we’ll tell you at least 12 months ahead and keep every code working during that time.
No. Bottles already printed keep their code. Use the Backlabel code on your next print run. If your current provider lets you change where its codes point, point them to your Backlabel e-label, so every bottle shows the same page.
Yes. The GTIN is the number under your barcode, and the code is built on it: that’s how a checkout knows which product it is. Already have barcodes? Then you have GTINs. No barcode yet? Your national GS1 organisation gives you a range of numbers for a yearly fee that differs per country. Most shops ask for one before they stock you anyway.
Today. Open a free account for up to 3 products, and choose a paid plan when you need more products or batch codes. Our free tools stay free: check your GTIN, work out the energy value of your wine and the print size of your QR code.
The e-label page shows ingredients and nutrition, with no advertising and no tracking. Headings, nutrition terms and the ingredients from our list appear in the shopper’s language; ingredients you add yourself appear as you write them in each language. You stay responsible for the values you enter.
Payments run through Stripe, which sells through Link as merchant of record and handles VAT and invoices in more than 80 countries.
Free for up to 3 products, no card needed.
